Built in East Texas.
Built for East Texas.

First Squad Financial LLC was founded on one belief: local businesses deserve a financial partner that understands their world.

Business team collaboration
Direct Lender · Longview, TX

Who We Are

First Squad Financial LLC is an East Texas-based direct lender providing working capital and growth financing to small and mid-size businesses. We're headquartered in Longview, TX — right in the heart of the region we serve.

We started First Squad Financial because we saw a gap: local business owners with solid operations, strong character, and real growth plans were being turned away by institutions that didn't understand their market. That's not good enough.

As a direct lender, we make our own credit decisions. We don't pass your file to a network of brokers or sell it to a marketplace. When you work with us, you get answers from the people making the decisions — fast, straight, and local.

Our team knows East Texas business. We understand the seasonal rhythms of contracting, the capital cycles of retail, the equipment demands of industrial operations. We bring that context to every deal we evaluate.

Our Core Values

Integrity

Every term we offer is exactly what you'll receive. No last-minute changes, no hidden fees, no bait-and-switch. We say what we mean.

Speed

Business opportunity doesn't wait. We move with urgency because we know that timing can be the difference between winning and losing a deal.

Partnership

We're not just funding a transaction — we're backing a person and their vision. We stay engaged because your success is our success.

Community

East Texas is where we live and where we work. We reinvest in this region by helping its businesses grow, hire, and thrive.

Direct Lender. Not a Broker.

The difference between a direct lender and a broker isn't just terminology — it changes the entire experience you have when seeking funding.

  • We make the credit decision in-house — no file shopping to unknown third parties
  • Faster decisions because there's no approval chain to wait on
  • Transparent terms set by us — no markups layered on by middlemen
  • One point of contact from application through funding
  • Your information stays with us — not distributed across a lending marketplace
  • Ongoing relationship after funding — we're here when you need more capital

Ready to Work With Your Squad?

Apply today and get a response from our team within hours. We'll review your business, understand your goals, and build a funding structure that works for you.

Apply Now

First Squad Has Your Back

East Texas businesses deserve a financial partner that moves with them. Let's build something together.

Get Started Today